CAR dealership Lookers yesterday offered £492m in the takeover race for its Sunderland rival Reg Vardy.
The offer trumped a £450m bid tabled by market leader Pendragon before Christmas and will net Vardy £137.8m.
Lookers is hoping to double in size by acquiring Vardy's 102 sites to add to its own network of 93 showrooms.
Lookers said the deal was compelling because it was strong in the North-West of England and Northern Ireland while Reg Vardy is focused on Scotland, the North-East and the Midlands.
The acquisition also brought Lookers together with Ford and BMW, meaning it will now represent manufacturers that cover 92 per cent of the new car market in the UK.
Chief executive Ken Surgenor said more than a quarter of Vardy shareholders had already signalled their intention to support the deal, which will take a couple of months to complete.
In addition, Sir Peter Vardy had agreed not to vote against the takeover even though he has committed himself to supporting the Pendragon bid.
Reg Vardy was named after its founder who began a haulage business in Houghton-le-Spring, near Durham, in the 1920s and later moved into retailing cars.
Mr Surgenor said an agreement had been struck with Sir Peter - the son of the founder - to help ensure a smooth transition once the takeover goes through.
He said the deal was about "growth opportunities for the much-enlarged business, not cost savings", although Lookers would eliminate duplicated roles.
"Our strategy has been focused on used car business, after sales service and prestige brands and the Vardy deal gives us all three in one go," he added.
Pendragon fired the gun on the takeover race in November when it lined up Vardy as a target after the benefits of its £230m deal for CD Bramall in 2004 shielded it from a slowdown in the car industry.
This prompted Lookers to reveal that it was also considering a bid, although details of how much it was prepared to pay only emerged yesterday.
Investors showed their approval of the deal as Lookers shares rose two per cent - although there was disappointment among Pendragon investors as shares in the Nottingham-based dealership fell six per cent.
But signs that investors believe Pendragon may return with a higher bid were evident in a rise of more than seven per cent in the Vardy share price to 885p - above the 875p Lookers has agreed to pay.
Commenting on the acquisition, Vardy chairman John Standen said: "We believe ... that the complementary nature of the business is strong and that the enlarged group will be well-placed competitively."
Pendragon said it was considering its options but continued to believe a tie-up with Vardy would be beneficial.
Comments: Our rules
We want our comments to be a lively and valuable part of our community - a place where readers can debate and engage with the most important local issues. The ability to comment on our stories is a privilege, not a right, however, and that privilege may be withdrawn if it is abused or misused.
Please report any comments that break our rules.
Read the rules hereComments are closed on this article