Mitsumi UK, of Jarrow, North Tyneside, has appointed PHIL NELSON as sales manager.

The 40-year-old, from Gosforth, joins the electronics specialist, which is part of the worldwide Mitsumi group, with 25 years' experience in the industry.

He entered the industry as an apprentice with Northumberland electronics manufacturer Welwyn Components and moved into sales and business development, which has been his main role during the past ten years.

Mitsumi UK began on Bede Industrial Estate, Jarrow, in 1987, producing radio and video tuners. It went on to manufacture cable television set top boxes for the video tape and TV industry before moving into bespoke electronic design and contract manufacture.