A NORTH-EAST pub has sparked outrage after offering a £4,000 boob job to the winner of a Miss Wet T-shirt contest.

The Win-a-Bust prize will give young girls the chance to have their breasts enlarged or reduced if they impress the judges at the £1m Glo nightspot in South Shields, South Tyneside.

Scantily clad girls will have to climb into a paddling pool and be doused in cold water as revellers look on.

They have to perform a song as they are soaked and the audience be the judges.

The winner will get a consultation for breast surgery at the Transform private cosmetic surgery clinic in Newcastle.

Protestors have blasted the contest as "degrading and disgusting" and have urged women to boycott it.

Doreen Monteiro, 70, from the Caer Urfa Heritage Association, who once campaigned against a provocative perfume advert featuring top model Sophie Dahl, said: "I think it's disgusting to hold a competition like this. It's degrading to women and sets the wrong example to impressionable young girls."

Kerrie Spencer, manager of Glo, said: "I don't think it's exploitation. No one is being pushed or forced to do something. The offer is there and if people want to take it up then they can do."

A spokeswoman for the Transform Medical Group said: "As the largest provider of breast implants in the UK we wish the pub well with its competition and we will be delighted to perform surgery if the applicant is found suitable by the surgeon."

The competition begins on May 29 and runs for three weeks.