AN increasing number of illegal fires in a town has prompted a stern warning to companies across the county from the Environment Agency.

It has found that a small number of businesses have been flouting environmental regulations by burning commercial waste illegally and wants to make people aware of the implications.

The strong message has been spurred by the escalation in the number of fires at Leyburn, predominately associated with the burning of commercial waste.

"Leyburn has attracted a number of businesses to the area, but is now suffering from the negative implications of this association with the business community," said an agency spokesman.

Fears are rising that if illegal burning continues within the business community, then it will generate a negative corporate image for the area and discourage other companies from investing in and around the dales market town.

The EA is urging both companies and residents to take greater care when disposing of their waste.

Environment management team leader Mike Riby said: "As well as the significant environmental problems that burning waste can cause, there is also major risk that unattended fires can cause damage to property.

"The irresponsible disposal of waste material may cost companies more than a few pounds, it could cost them their business. Further incidences of this nature may lead to formal action and companies are urged to take greater care or risk the financial consequences."

Companies and members of the public often start these types of fires to escape the costs of removing waste material lawfully. However, the penalties that result if caught will be much harsher than the original cost of legitimate disposal.

"Companies risk fines of up to £20,000 at magistrates' court and unlimited fines in crown courts, with the possibility of two years imprisonment if the fines are not paid," said Mr Riby.

Companies are being urged to dispose of their waste at licensed sites and the many recycling facilities across the county. They are also being encouraged to operate a favourable green policy, which would mean fewer environmental assessments by the Environment Agency.

Any sightings of the illegal burning of waste can be reported to the Environment hotline on 0800 807060.