AWARD-winning Yorkshire lamb processed through Craven Cattle Marts' new Dalesfresh meat processing unit at Skipton mart was in great demand when sold at butchers' shops at the weekend.

Members of the Yorkshire Lamb Producers' Group, an initiative run by Craven Cattle Marts, won a host of carcase honours at the recent Great Yorkshire Show, including a reserve championship and three firsts.

Dalesfresh brand manager Andrew Seed said: "These high levels of demand among the shopping public not only underpin the success of Yorkshire Lamb, but also augur well for the continuing development of the Dalesfresh brand in general as we are now extensively marketing Yorkshire-branded lamb, beef and pork products, all from farms across the county."