CREATIVE design consultancy somethinkelse has hit a high note after securing a contract to produce a music publication.

The Newcastle company has been appointed to design the layout of Piano Life, which is being produced by high street musical instrument retailer Williams Music Group.

Thousands of copies of the magazine, which will be produced three times a year and launched later this month, will be circulated to customers at Williams' five northern stores as well as to music teachers, schools and colleges.

Somethinkelse ideas director Steve Darke said: "The first edition of any publication is crucial to its overall success, so it was vital that we got the design absolutely right. We worked closely with the team at Williams Music Group."

Based at Newcastle Business Park, somethinkelse was launched just over a year ago and its list of clients includes bakers Greggs and The Local Radio Company.