ORGANISERS of the newly launched, multi-venue festival Generator Live have today (February 1) revealed the first wave of artists for its highly anticipated maiden event this summer.
Generator Live’s main stage will host an unmissable line up at one of the North East’s most iconic venues; BoilerShop - with Newcastle born garage rocker Du Blonde topping the bill; and they are in great company, performing alongside the North East’s most exciting up and coming artists including Venus Grrrls, pop punk powerhouse bigfatbig, experimental hip-hop act John Dole, Geordie-Caribbean rapper Sagaboi, and Newcastle revivalists Lovely Assistant, with more to be announced.
Du Blonde said: “I'm thrilled to not only be playing my hometown, but also to be doing so for an organisation that champions and supports local acts. Newcastle has a thriving music scene and I’m stoked to have the opportunity to play live again in a city I love so much.”
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This event is an opportunity for both local music lovers and the wider community to celebrate the thriving creative subcultures across the North East on June 25.
Generator Live will fuse together some of the best talent the region has to offer, while the official afterparty will continue to showcase exciting homegrown talent, with a programme of North East DJ’s and producers taking the reins at Newcastle’s longest running underground club, World Headquarters.
As part of Generator’s drive to open doors to new audiences and music genres, the maiden festival will showcase the regions talent both on stage and behind the scenes, with local production crew, independent promoters and grassroots venues cohesively working together in supporting the festival and its emerging artists.
It's been two years since Generator’s last festival & conference, and the live industry faced unforeseen challenges during that time.
However, the pandemic also created space to reflect, according to organisers.
Generator’s festival lead, Helen Walkinshaw, said: “Generator Live will be our overdue and revived festival, celebrating the North East industry and showcasing a cross genre programme of rising talent.
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“We’re excited to share our plans for Generator Live, which have been shaped in response to audience, artist and industry feedback.
“Our aims remain the same; Generator Live Festival and Conference will support and connect the North East music community with the wider industry to create more career pathways and fill the void of showcases for exclusively North East emerging talent through our platforms.”
To support the day-night music programme on June 25, ground-breaking fringe activity will span the cultural quarter of the Ouseburn Valley and Newcastle’s City Centre in the days prior. This activity will be curated by innovative North East based promoters, creatives, and collectives.
With tickets on sale now for just £12, Generator Live promises to reignite excitement for the North East’s dynamic & developing music scene.
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