A NORTH-EAST woman has won £1,000 in cash and £1,500 in vouchers through a reward app featured on Dragons' Den.

Louise Morrison, from Newcastle, has won £2,500 worth of prizes thanks to ParkingPerx, who are celebrating the launch of their new loyalty app in Sunderland this month.

The mum, who hasn't managed to get Christmas shopping in yet due to her son self-isolating, can spend the vouchers in the likes of M&S, Primark, XBOX, Sunderland Bowl, River Island and Foot Locker.

READ MORE: Self-isolation for Covid contacts cut to ten days ahead of Christmas

Ms Morrison said: “I am absolutely over the moon.

"My son has been self-isolating so I haven’t been able to do much of my Christmas shopping yet and so this is just so brilliant.

"I couldn’t believe it when I got the call – I thought it was a joke! It’s a great end to the year.”

ParkingPerx, which ran the competition last month, rewards shoppers with free parking when they spend in participating stores in efforts to get people back on the high street. 

Ashington-born Chris Reed, the company's founder, impressed the panel on BBC Dragons’ Den with his business idea and secured investment from Jenny Campbell following his pitch.

READ MORE: North-East car parks close to city centres and how much they cost

He said: “We’re thrilled Louise has won and she will be spending the prize in the local area.

"Like many towns and cities across the country, Sunderland has seen a significant drop in footfall over recent months and this has had a significant impact on the local economy.

"Research shows that people are willing to support their local High Street but parking fees continue to be a barrier to trade for town centres.

"We are working in partnership with the Bridges and Sunderland City Council, and have the backing of many national and local brands to reward shoppers who choose to support the city centre.”

ParkingPerx is the app that rewards shoppers with free parking when they shop and is available now to download for free on the App Store and Google Play.