TOWN hall bosses are hoping to get a sticky problem all wrapped up.
Fed up with the expense of repeatedly removing gum from the streets, organisers of a clean-up campaign, in Middlesbrough, are making a direct appeal to those who love to chew.
In a bid to dissuade devotees from spitting out or throwing away their spent gum in the street, environmental enforcement officers from Middlesbrough Council yesterday distributed 'gum wraps' - tear off slips of recycled paper - to people spotted chewing in the town.
The hope is that people will put their chewed gum into the slivers of paper and keep it there long enough to find a bin.
A council spokesman said: "Cleaning chewing gum from pavements is an expensive short-term solution. The emphasis is now on raising awareness of the problem, changing attitudes and encouraging responsible disposal of used chewing gum.''
People caught littering pavements with gum face an £80 fine.
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